SARASOTA, Fla., Oct. 06, 2021 (GLOBE NEWSWIRE) – Dealers United, the advertising solution that helps auto dealers solve business problems through social media, has been selected as one of the top 50 winners of the 11th edition Annual GrowFL Florida Companies to Watch Award.

GrowFL Companies to Watch is a statewide competition that rewards Florida companies with between six and 150 employees and sales of between $ 750,000 and $ 100 million in 2020. Despite the pandemic , these companies forecast continued growth in 2021, with a 62% revenue increase and 49% headcount growth compared to 2020.

Dealers United is using the power of social media advertising to increase sales at auto dealerships across the country. The company provides innovative advertising solutions on Facebook, Instagram, TikTok, Snapchat and Pinterest, and is expanding into non-automotive verticals through its ad technology platform, BuyerBridge.

Originally based in Sarasota, Florida, Dealers United implemented a 100% remote working environment in April 2020 and have since been able to recruit additional talent without being geographically restricted: by mid-2021 , Dealers United had 54 employees working remotely in 20 states across the United States

“Our company and our employees have shown great resilience in the face of the uncertainty associated with the pandemic, and we are proud to have not only retained all employees, but also to have considerably increased our team,” said said Pete Petersen, CEO of Dealers United. “Through Dealers United and our advertising technology platform, BuyerBridge, we have helped our dealers and agency partners grow their businesses through social media advertising. We continue to provide our team with a vibrant culture that emphasizes emphasis on the importance of a positive work-life balance, staying connected despite being distant, and having fun while staying focused. This recognition from GrowFL is an honor and you will continue to see us grow in more than one way! “

While operating remotely, Dealers United and CEO Pete Petersen continue to support the Sarasota community by getting involved and sponsoring local initiatives such as University of South Florida Brunch on the Bay, #SRQHacks Hackathon, FUNducation and the Sarasota County Economic Development Corporation.

Companies to Watch was developed by the Edward Lowe Foundation as a unique way to honor high performing companies that demonstrate innovative strategies and processes, as well as represent a significant segment of the Florida economy. In addition to assessing past growth and projected success, candidate companies are judged on their particular strengths and impact in their markets, communities and within the state – thus deeming them worthy of scrutiny. .

“Year after year, these exceptional companies continue to impress me. It is the CEOs, managers and team members who have the greatest impact on our state’s economy, ”said Russell Slappey, CEO of Nperspective CFO & Strategic Services as the event’s title sponsor. “They deserve to be celebrated now and in the future as they continue to grow, innovate and be a business we should all watch.”

The companies named on the list will be officially recognized on the 11e Annual GrowFL Florida business celebration to watch on February 17, 2022 at Hard Rock Live at Universal CityWalk, Orlando, Florida. For more information visit

About Dealers United:
Dealers United is the advertising solution for the automotive industry, providing award-winning social advertising solutions to auto dealers, OEMs and auto agencies across multiple platforms including Facebook, Instagram, Snapchat, TikTok, and more. For more information, visit

About GrowFL:
GrowFL is dedicated to supporting and accelerating the growth of second stage businesses across Florida, providing their leaders with targeted, efficient, and timely access to the resources they deem important, such as connections with other business leaders. ‘second stage businesses and professional organizations whose expertise, experience and products lead to the continued growth and prosperity of the second stage business, resulting in diversification and growth of the economy from Florida. Visit to learn more.

Contact details

Brooke Jensen
Marketing Director
United dealers
Telephone: 941-366-6760
Email: [email protected]

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Image 1: Dealers United GrowFL Honoré

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